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Bangkok, Thailand (March 23, 2021) – E.J. Krause & Associates and VNU Asia Pacific partner to launch BYOND MOBILE, an exhibition and conference dedicated to the next-generation mobile network and its impact of speeding the adoption of Industry 4.0 techniques in Southeast Asia. The event will take place at Samyan Mitrtown Hall, March 16-17, 2022 in Bangkok, Thailand, under the theme “The Networked Economy: Unlocking the potential of the IoT era.”

Businesses are gaining a competitive edge by preparing for 5G integration. Next-generation mobile network adoption is changing the landscape and impacting application development for the Internet of Things (IoT) as well as Industrial Internet penetration in unprecedented ways. The value of 5G goes beyond just faster internet – it goes BYOND MOBILE. With everything being connected, it will become a major force in facilitating new products and services to emerge in industries such as Agriculture, Health, Manufacturing and Mobility.

The Asia Pacific region will account for 40% of the world’s connectivity within the next 5 years. With Southeast Asia being the growth engine of that region, BYOND MOBILE will set the stage to drive the super-connected economy in the heart of Asia – a region being strategically contested between the superpowers’ 5G heroes. The conference and exhibition will host a community of change-makers that will serve as a force for enhancing end-user experience, transforming business processes and utilizing data flow.

BYOND MOBILE will be the meeting place for the 5G ecosystem, where industries can connect with established suppliers and disrupting start-ups across the world. It will provide insight and strategies for business leaders seeking to explore and evaluate the latest technology solutions and services that drive necessary innovation.

The event will bring together business leaders from various industry verticals with strategy experts from the Internet, Mobile Communications and IT sectors. The dedicated 5G exhibition will feature leading blue-chip companies as well as promising start-ups drawn from the whole technology stack. Focused areas include those from mobile network and cloud solutions, cyber-security and robotics, as well as the latest in AR/VR, machine learning and AI.

Be part of BYOND MOBILE to learn everything about the wireless network of the future!

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Download Press Release in ENG – Word
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For additional information on participation please visit www.byondmobile.asia or get in touch with the office that is nearest to you:

Southeast Asia                                                                Greater China
Isabelle Springfeld                                                                 Grace Mak
VNU Asia Pacific                                                                    E.J. Krause & Associates
isabelle@vnuasiapacific.com                                               gracemakk@ejkbeijing.com

Japan & Korea                                                                EMEA
Nao Kozuka                                                                             Regine Gessner
E.J. Krause & Associates                                                      E.J. Krause & Associates
kozuka@ejkjapan.co.jp                                                        gessner@ejkgermany.de

Americas                                                                          Media / Partnership
Mike Rosenberg                                                                     Saengtip Techapatiphandee
E.J. Krause & Associates                                                      VNU Asia Pacific
rosenberg@ejkrause.com                                                    saengtip@vnuasiapacific.com

 

About E.J. Krause & Associates:
For more than 30 years, E.J. Krause & Associates, Inc. (EJK) has been a worldwide leader in exhibition and conference management. EJK is one of the largest privately held exhibition management companies in the world, with offices on three continents. EJK produces a growing portfolio of over 40 events, serving 14 different industries. EJK excels in creating global brand leading events, bringing companies together to network and generate business. For more information, please visit www.ejkrause.com

 

About VNU Asia Pacific:
VNU Asia Pacific is part of VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai as well as in Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In southeast Asia, Jaarbeurs formed a Joint Venture with the TCC Group, a leading corporate conglomerate in the fast-growing region. From its business hub located in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. VNU Asia Pacific has a constantly expanding portfolio with currently 15 trade shows and event formats including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences, Biotechnology, 5G and IoT and Disaster Resilience industries. For more information, please visit www.vnuasiapacific.com

2020 was a challenging year for the exhibition industry. In rapidly changing markets, VNU Asia Pacific is continuously investing in brands and capabilities while applying key lessons learnt to 2021. The company is enhancing its digital footprint using digital platforms alongside physical shows in order to enhance exhibitor’s ROI and reach specific target audiences in a world of ongoing travel limitations. Apart from that, VNU Asia Pacific is committed to keep on launching shows across Southeast Asia in the current year.

2020 Investments in Company Positioning & Brand Identity
In February 2020, VNU Asia Pacific moved its office into a new premium space located in the heart of Bangkok at The PARQ – a newly built state-of-the-art real estate project developed by VNU’s Thai shareholder TCC Group. The new ultra-modern office is a key asset for the company’s future growth and regional positioning.

During the first half of 2020, VNU also launched its new Corporate Identity and a powerful red logo, making the company brand stronger and more cohesive with the headquarters in Utrecht, Shanghai and Bangkok. At projects level, VIV worldwide also refreshed its overall brand with a compelling new style which now also incorporates the VNU Asia Pacific ILDEX Exhibitions within the global VIV portfolio.

Additionally, looking at its Corporate Social Responsibility realm, VNU Asia Pacific started a program in 2020 to support Thai children in needs – giving them access to education, thus making way for a better future.

New Shows & Key Partnerships
Regardless of economic fluctuation and market uncertainty during the past year, VNU Asia Pacific introduced five new collaborations in 2020 eyeing global partnerships to bring soon engaging trade shows right across the Asia region.

Free From Food Asia with EBC Expo – trade show organizer specialized in healthy food & alternative protein – arrives in Bangkok in 2021 reflecting an increasing importance of food consumption in Asia. Focused on free from, organic, vegan, functional and healthy food solutions, the show covers both manufacturing and retail.            

Meat Pro Asia, also debuting this year in Thailand, covers the processing and packaging for egg, poultry, meat, seafood & food products and is the result of a strategic partnership between two top players in this sector: the organizer of IFFA (Messe Frankfurt New Era Business Media Ltd.) and the organizer of VIV Asia (VNU Group).

Aquatica Asia, organized with PT Global Permata Perkasa in Indonesia, focuses on aquaculture industry and aims to improve fisheries production. Although the aquaculture profile is already presented in the livestock event ILDEX Indonesia, VNU recognizes the potential of this segment with a designated event.

Bio Asia Pacific with TCELS (Thailand Center of Excellence for Life Sciences). Where Bio Asia Pacific is a new platform for Biotechnology, Life Sciences and Smart Health in Asia Pacific, Thailand LAB INTERNATIONAL is its counterpart for the Laboratory Industry. Both shows will provide an Integrated Innovative Platform from Laboratory to Life Sciences for the SEA region.

BYOND MOBILE organized with EJ Krause will be the B2B meeting place for the 5G ecosystem to drive the super-connected economy in the heart of Asia. The conference will bring together business leaders from Agriculture, Health, Manufacturing and Mobility with experts from the Internet, Mobile Communications and IT sectors. The dedicated 5G exhibition will feature leading blue-chip companies as well as promising start-ups drawn from the whole technology stack. Focused areas include those from mobile network and cloud solutions, cyber-security and robotics, as well as the latest in AR/VR, machine learning and AI.

      

Virtual, Live & Hybrid – VNU Asia Pacific enhancing its Digital Footprint
Even during these difficult times, VNU Asia Pacific did not stop engaging with the industry and fulfilling its need to connect. In 2020 the company launched a series of virtual platforms in tandem with its live events aiming to create a goal-oriented hybrid experience.

Pet Fair SEA Pre-Connect was the first virtual event launched by VNU Asia Pacific, which took place October 2020 and offered a one-day platform for global brands and innovative products to connect with Asian buyers ahead of the live event scheduled in 2021. With 152 global companies, 430 contacts and 588 total successful meetings in a span of 12 hours – this virtual event made a great success. The same initiative was made for agritech portfolio, a newly-launched AGRITECHNICA ASIA & HORTI ASIA “digital talks” started off successfully and included experts from world’s leading organizations such as the Food and Agriculture Organization (FAO), the International Rice Research Institute (IRRI) and the World Vegetable Center. With registered attendees from 30 countries updating themselves about solutions for efficient crop production in Asia as well as network directly with 572 agricultural experts who already logged in and made meetings on the virtual platform “digital connect’.

During the same month, October 2020, Thailand LAB INTERNATIONAL along with Bio Asia Pacific organized the first Hybrid Exhibition and witnessed a huge number of attendees from the industry. The show concluded with 109 exhibiting companies and 8,067 trade visitors at the live event at BITEC Exhibition Center. 65% of total trade visitors were physical visitors while 35% were virtual. There were 47 physical conferences and 47 purely virtual conferences, plus 38 hybrid conferences (physical with live streamed content at Facebook and YouTube LIVE).

The ILDEX Exhibitions closed the year with another digital concept called I-Match & Pitching, a two-day online event for business networking held in November 2020. During the 2-day program, 26 international suppliers from 8 countries introduced their latest products and services via online pitch presentations. With the participation from selected VIP guests around Asia Pacific region, over 150 business matchings were successfully concluded.

In addition to the exhibition activities, the VNU Professional Conference Organizer (PCO) Department organized 31 webinars for multiple partners across government and private sectors including the Prince Mahidol Award Conference, the Thai Exhibition Association, the Federation of Asian Veterinary Associations and the Royal Thai Embassy in Berlin, Germany.

2021 – A Challenging Year ahead with a new Schedule for the ASEAN Trade Shows
Due to the ongoing COVID-19 pandemic, travel restrictions, and worldwide uncertainty, VNU Group modified its show calendar aiming to secure successful inter-regional exhibitions during the second half of 2021.

AGRITECHNICA ASIA	Agricultural Machinery	May 27-29, 2021	BITEC, BKK
HORTI ASIA	Horticultural Technology	May 27-29, 2021	BITEC, BKK
ILDEX VIETNAM	Livestock Trade Show	July 21-23, 2021	SECC, HCMC
Thailand LAB INTERNATIONAL	LAB-Technology	Sep. 1-3, 2021	BITEC, BKK
Bio Asia Pacific	Life Sciences/Smart-Health	Sep. 1-3, 2021	BITEC, BKK
VIV Asia	From Feed to Food show / Livestock	Sep. 22-24, 2021	IMPACT, BKK
Meat Pro Asia	Meat Processing & Packaging	Sep. 22-24, 2021	IMPACT, BKK
Free From Food Asia	Healthy food / Alternative Food	Sep. 22-24, 2021	IMPACT, BKK
Pet Fair SEA	B2B Pet Trade show	Oct. 6-8, 2021	BITEC, BKK
ILDEX Indonesia	Livestock Trade Show	Nov. 24-26,2021	ICE, Jakarta
Aquatica Asia	Aquaculture Trade Show	Nov. 24-26,2021	ICE, Jakarta
VICTAM and Animal Health and Nutrition Asia	Animal Health and Nutrition for Livestock business	January 18-20, 2022 ** (2022 show)	BITEC, BKK
Byond Mobile	Future Technology	To be confirmed

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For further info and images please contact: Mrs. Saengtip Techapatiphandee, Assistant Marketing & Communications Manager, saengtip@vnuasiapacific.com | Tel: +662 111 6611 ext. 330

Download English press release (pdf)
Download Thai press release in (pdf)

About VNU Asia Pacific
VNU Asia Pacific is part of the VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai and Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In South East Asia, Jaarbeurs has formed a Joint Venture with TCC Assets, a leading corporate conglomerate in the fast-growing region. From its business hub in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. VNU Asia Pacific has a constantly expanding portfolio including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences, and Biotechnology industries.

For more information, visit www.vnuasiapacific.com

Flagship and leading international events secured for Q3/Q4 next year

Due to the COVID-19 pandemic, travel restrictions, and ongoing worldwide uncertainty, VNU Group modifies its show calendar to secure successful inter-regional exhibitions during the second half of 2021.

The schedule modifications will result in the postponement of six leading events in the agribusiness sectors, which are organized by VNU Asia Pacific, VNU Europe, and partners. The events were originally planned to take place in the upcoming months in Southeast Asia.

“Our exhibitions mobilize and connect cross-regional markets. High-quality visitors from several economies is the client expectation for these shows. This is especially true with VIV Asia, our flagship event for the Feed to Food portfolio and the leading platform of its kind throughout the entire Asia-Pacific region” said Heiko M. Stutzinger, Managing Director of VNU Asia Pacific and Director VIV worldwide/VNU Europe.

“After consultation with our esteemed co-organizing partners, exhibitors, and respective venues, we have decided to take action in advance and postpone VIV Asia, Meat Pro Asia, Free From Food Asia, ILDEX Vietnam, ILDEX Indonesia and Aquatica Asia until the second half of 2021” announced Stutzinger.

VIV Asia and co-located events postponed until September 2021

VIV Asia and the newly co-located events, Meat Pro Asia and Free from Food Asia, were originally planned for March and are now scheduled to take place on September 22-24, 2021 at IMPACT, Bangkok, Thailand.

“Global travel restrictions have remained and Thailand continues to enforce a mandatory 14-day quarantine for all visitors entering the country. Our local office in Bangkok is monitoring the cautious measures that the Thai government is taking due to concern of a second COVID-19 wave, as witnessed in other countries” stated Panadda Kongma, Director of VNU Asia Pacific.

“VIV Asia alone attracts more than 50,000 professionals with 70% of participants visiting from outside of Thailand. Vaccines seem to be stagnant in the trail stage throughout multiple countries and are not likely to be broadly distributed until early 2021, thus limiting the ability for many companies to plan for business trips. As organizers, we believe that a high-quality show with an expected number of international buyers can come to fruition by postponing the shows until September 2021” explains Zhenja Antochin, Senior Project Manager of VNU Europe.

VIV Asia 2021 is scheduled to take place at the same exhibition halls (Challenger 1, 2, and 3) as previously planned for March. Additionally, Meat Pro Asia is confirmed to take place at Challenger 1 and Free from Food Asia at Hall 4.

ILDEX Vietnam postponed until July 2021 | ILDEX Indonesia and co-located event postponed until november 2021 

To facilitate good attendance for the Asian agri-business shows planned in 2021, VNU Asia Pacific and partners have also decided to reserve new dates for ILDEX Vietnam, ILDEX Indonesia and Aquatica Asia.

ILDEX Vietnam will now take place from July 21-23, 2021 at SECC (Saigon Exhibition and Convention Center), Ho Chi Minh City, Vietnam. Following in Q4, both ILDEX Indonesia and Aquatica Asia shows will take place from November 24-26, 2021 at ICE (Indonesia Convention Exhibition), Jakarta, Indonesia.

Clear directions and smart preparation

The adjusted show calendar allows for adequate preparation for all concerned stakeholders. VNU is determined to deliver high-quality shows without compromising the inter-regional nature of the events.

Stay in touch via WWW.VIV.NET, WWW.ILDEX.COM, and WWW.VNUASIAPACIFIC.COM

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End of Press release

Download press release in Word (EN)
Download press release in PDF (EN)
Download press release in Word (TH)
Download press release in PDF (TH)

MEDIA PRESS CONTACT:

• Elena Geremia, Senior Marcom Manager of VIV worldwide, elena@vnueurope.com
• Saengtip Techapatiphandee, Assistant Marcom Manager of VNU Asia Pacific, saengtip@vnuasiapacific.com

 

EXHIBITIONS CALENDAR 2021 – 2022

Meat and Poultry Industry Russia 2021	May 25-27, 2021	Crocus Expo, Moscow, Russia
VIV Turkey 2021	June 10-12, 2021	Istanbul Expo Centre, Istanbul, Turkey
ILDEX Vietnam 2021	*July 21-23, 2021	SECC, Ho Chi Minh City, Vietnam
Poultry Africa 2021	September 1-2, 2021	Kigali Convention Centre, Kigali, Rwanda
VIV Qingdao 2021	September 15-17, 2021	Qingdao Cosmopolitan Exposition, Qingdao, China
VIV Asia 2021	*September 22-24, 2021	IMPACT, Bangkok, Thailand
Meat Pro Asia 2021	*September 22-24, 2021	IMPACT, Bangkok, Thailand
Free From Food Asia 2021	*September 22-24, 2021	IMPACT, Bangkok, Thailand
VIV MEA 2021	November 22-24, 2021	ADNEC, Abu Dhabi, U.A.E
ILDEX Indonesia 2021	*November 24-26, 2021	ICE, Jakarta, Indonesia
Aquatica Asia 2021	*November 24-26, 2021	ICE, Jakarta, Indonesia
VICTAM and Animal Health and Nutrition Asia 2022	January 18-20, 2022	BITEC, Bangkok, Thailand
VIV Europe 2022	May 31-2 June, 2022	Jaarbeurs, Utrecht, The Netherlands

 * New dates

 

About VNU Group
VNU Group is a globally operating exhibition company with offices in Utrecht (VNU Europe), Shanghai (VNU Asia), and Bangkok (VNU Asia Pacific). VNU Group is part of the Royal Dutch Jaarbeurs and represents its international exhibition business outside of the Netherlands. Each VNU office runs a portfolio of exhibition and conference brands with professional expertise on specific markets and industries. The Agri-food exhibition portfolio is a core business in all three VNU regional offices. Other VNU Group main event sectors include Tech, Lifestyle, Construction, Lifesciences and Biotech, and more.

About VNU Asia Pacific
VNU Asia Pacific is part of the VNU Group. In Southeast Asia, Jaarbeurs has formed a Joint Venture with TCC Assets, a leading corporate conglomerate in the fast-growing region. From its business hub in Bangkok, VNU Asia Pacific covers all key exhibition markets in Southeast Asia. VNU Asia Pacific has a constantly expanding portfolio including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences and Biotechnology industries. For more information, visit www.vnuasiapacific.com

About VNU Europe
VNU Europe is a subsidiary company of Royal Dutch Jaarbeurs with its base in Utrecht, at the heart of the Netherlands and only 30 minutes from Amsterdam. The VNU Europe office is located within the extensive Jaarbeurs complex. The international team of VNU Europe is wholly focused on the livestock and Feed to Food sector and specialised on the VIV worldwide portfolio. For more information, visit www.vnueurope.com

 

 

BANGKOK – JAKARTA – August 13, 2020 – Over the past 10 years, VNU Asia Pacific (VNU AP) has been organizing the International Livestock, Dairy, Meat Processing and Aquaculture Exposition (ILDEX Indonesia) in collaboration with PT Permata Kreasi Media (PKM). As PKM transitions to a new business entity named PT Global Permata Perkasa (GPP), the group is working to develop a pilot project – Aquatica Asia.

Aquatica Asia aims to strengthen the Aquaculture Industry and will launch alongside ILDEX Indonesia. It will take place on odd-numbered years beginning September 15-17, 2021 at the Indonesia Convention Exhibition (ICE) in Jakarta. During even-numbered years Aquatica Asia will co-locate with a local government show.

Business Opportunities for the Aquaculture Sector

Aquatica Asia will be a strategic step towards a dedicated business platform to improve the production of fisheries within the aquaculture industry. In past years, organizers have worked to include the aquaculture segment in ILDEX Indonesia, however, the new event will help to further highlight the industry for the existing show and industry professionals.

“In 2020, Indonesia’s marine affairs and fisheries is one of the three main sectors contributing to the country’s economic development. The efforts done by the Indonesian Ministry of Marine Affairs and Fisheries are the appropriate steps. These efforts include improvements of fisheries production and commodities that have been dominating both exports and local markets such as shrimps, seaweed, catfish, grouper, etc. Another part of the efforts was the initiative of GPP to run Aquatica Asia in 2018 with fishery stakeholders co-locating with Indo Aqua under the support of the Ministry of Marine Affairs and Fisheries of the Republic of Indonesia by Directorate General of Aquaculture” stated Panadda Kongma, Director of Agri-business and Operations of VNU Asia Pacific.

 

 

Mr. Ir. Ruri Sarasono, MBA., Managing Director of Global Permata Perkasa“VNU-AP has gathered valuable insights on the entire agribusiness value chain in the region, and the two parties will further develop good relationships with regional key stakeholders”, said by GPP managing Director is Mr. Ir. Ruri Sarasono, MBA.

Full Coverage of the Livestock–Aquaculture Value Chain

To maximize the customer’s return on investment, ILDEX Indonesia and Aquatica Asia will together present a full value chain of animal breeding, animal health, animal housing & farm equipment, industrial feed, grain & raw material processing equipment, feed, feed ingredients/additives, fish processing, seasoning, packaging, handling, refrigeration, laboratory, testing equipment and services, logistics & handling, wastewater treatment and hatching/incubation for livestock and aquaculture businesses.

The events will cover over 10,000 sq.m. of the Indonesia Convention Exhibition (ICE). Since 2018, ILDEX has had key buyers throughout their editions and activities. 200 key buyers, who passed qualifying criteria, were invited from ASEAN countries and will continue the Hosted Buyer Program for ILDEX Indonesia 2021, co-located with Aquatica Asia. Key buyers will focus on Livestock and Aquaculture sectors and come from the exhibitor’s research and referral, who recommends potential key buyers that they meet onsite. ILDEX Team will prepare welcome packages and special privileges for buyers.

ILDEX Indonesia 2019 Success Story

In 2019, ILDEX Indonesia had greater attendance than its past editions, when it was relocated to the new venue at the Indonesian Convention Center (ICE). The exhibition space increased and showcased 250 leading brands from 25 countries with 73% being international exhibitors. The main business sectors at ILDEX include animal health, animal housing & farm equipment, animal feed & ingredients, breeding & genetics, incubation & hatchery, and slaughter to processing. The show welcomes 200 hosted buyers and 80 businesses through the business matching system.

ILDEX Indonesia 2019 welcomed over 12,200 trade visitors from 40 countries. During the 3-day exhibition, more than 2,032 conference delegates attended the 48 seminars.

 

New Look and New Features for ILDEX Indonesia

The VNU management team combined the ILDEX Exhibition into the VIV Portfolio to boost and develop both shows. VIV’s mission is to continue linking professionals from Feed to Food. As part of the VIV Portfolio, the ILDEX Exhibitions will strengthen VNU AP’s outreach in Vietnam and Indonesia markets. The new look of ILDEX Indonesia will include a diamond frame as symbol of VIV as well as the Borobudur National Landmark of the country.

ILDEX Indonesia and Aquatica Asia are scheduled for September 15–17, 2021 at the Indonesian Convention Exhibition (ICE) in Jakarta.

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For more information (International), please visit www.ildex-indonesia.com | www.aquaticaasia.com
Tel: +662 1116611, Email: ildex@vnuasiapacific.com / saengtip@vnuasiapacific.com (Communications)

Indonesia Office Jl. Pandawa Raya B2 No 7, Indraprasta, Bogor City 16153
Tel: +62 251 834 5186, Email: info@aquaticaasia.com

About VNU Asia Pacific
VNU Asia Pacific is part of the VNU Group, a globally operating exhibition company with offices in Utrecht, Shanghai and Bangkok, and consolidates the international exhibition business of Royal Dutch Jaarbeurs. In South East Asia, Jaarbeurs has formed a Joint Venture with TCC Assets, a leading corporate conglomerate in the fast-growing region. From its business hub in Bangkok, VNU Asia Pacific covers all key exhibition markets in South East Asia. VNU Asia Pacific has a constantly expanding portfolio including brands from the AgriTech, Animal Husbandry, Animal Companion, Food, Life Sciences and Biotechnology industries. Royal Jaarbeurs belongs to the top 20 exhibition organizers by revenue worldwide and operates a 100,000 square meter exhibition center in the city of Utrecht, in the Netherlands. The Thai counterpart, TCC Assets (Thailand), is one of South East Asia’s most recognized corporations. The portfolio of TCC Assets includes real estate development, hospitality services, as well as engineering and lifestyle services.

For more information, visit www.vnuasiapacific.com / (Communication issue) saengtip@vnuasiapacific.com

 

About Global Permata Permata Perkasa, PT
Global Permata Perkasa (GPP) is a limited liability company (PT) which was established as a manifestation of the desire of fisheries industry stakeholders to conduct business in the field of MICE (Meeting, Incentive, Conference, Exhibition) in a professional and sustainable manner GPP has held the AQUATICA ASIA exhibition annually since 2018, in collaboration with the INDOAQUA exhibition which is fully supported by the Ministry of Marine Affair and Fisheries of the Republic of Indonesia (KKP, RI) through the Directorate General of Aquaculture, KKP RI.